PowerPoint, No More! 

                                            

In the world of Business, people are constantly having to present to update coworkers, propose new ideas to customers or leadership, to conduct meetings, display statistics or results and the endless list continues on. Prezi was first introduced to me in the beginning of my college career when one of my professors demanded Prezi be used over Microsoft PowerPoint. I had to quickly learn how to use Prezi effectively so I could receive a decent grade.

Upon creating a profile and gaining access to the design site, Prezi was very difficult for me to understand at first. I was able to easily pick a template to work with, but editing the features and manipulating the document was challenging. I had to play around a lot with the various templates to learn to create an effective presentation.

                                            

To overcome the challenges associated with creating a Prezi, I researched and found numerous Youtube videos that help users with the challenges of manipulating the templates and also found that Prezi’s “Help” section was very helpful in these situations as well.  When faced with an issue I was able to use the search bar and find exactly what I need very quickly. Overall, the Help section of Prezi along with the outside community willing to help with issues that may arise with Prezi to be one of the best features of the site.

In terms of business, I was curious as to how Prezi related to social media since it isn’t a social networking site. However, what I discovered after researching more how companies implement Prezi in to their marketing strategies, I was quite surprised. At http://www.forbes.com/sites/work-in-progress/2011/03/23/stand-out-from-competitors-with-prezi-presentations/#7658f3f129cc, I was able to learn that the company, Geared for Imagination uses Prezi turned YouTube video with a voice overlay for a commercial. Prezi may not be a social media site itself, but it COMPLIMENTS these social media sites and can create interesting marketing pieces that entice customers.

The best feature in my mind: PREZI IS FREE. With Prezi being a free design based site that allows you to create presentations that look professional as well as advertising pieces for commercials or short videos, the possibilities are endless. Prezi also has a free support community to help through the sometimes challenging points in creating a Prezi. Ultimately, companies are missing out on a great, new and innovative way to capture customers and potential stakeholders’ attention.